L DANTE GUARIN

PRODUCT DESIGN

SOUTHERN CALIFORNIA

L DANTE GUARIN

PRODUCT DESIGN

SOUTHERN CALIFORNIA

PARTNERING TOWARD VISION AND BUSINESS GOALS THROUGH DESIGN

PARTNERING TOWARD
VISION AND BUSINESS
GOALS THROUGH DESIGN

BRASS TACKS

Let's cut to the chase. You're looking for someone specific to solve your business problems. I'm very confident in my abilities, but I'm cognizant of fit in philosophy and culture. These are my personal design beliefs and principles that are the basis by which I solve problems.

Let's cut to the chase. You're looking for someone specific to solve your business problems. I'm very confident in my abilities, but I'm cognizant of fit in philosophy and culture. These are my personal design beliefs and principles that are the basis by which I solve problems.

Intention

There should be a purpose for everything on the screen. I like to start with the minimums and add as the research and feedback dictates.

FOCUS

Clear the customer's path for them. Remove distractions and shorten analysis-to-decision time. Certain tasks require focus—at varying degrees. Different situations call for different patterns/variants.

SIMPLICITY

Avoid superfluous design elements. Things can still be beautifully simple. I see design like a fresh new leather jacket. It's the usage that brings character to it, and that's where the perfectly placed wrinkles get added and bends become pliable and easy. No fluff, no ambiguity.

EFFICIENCY

Customer can complete their tasks quickly and effectively. Optimize order and placement to reduce wasted movements.

Each of these principles create the right amount of spacing to keep things open for scalability, and the creation of delightful items for discoverability.

Each of these principles create the right amount of spacing to keep things open for scalability, and the creation of delightful items for discoverability.

STRONGSUITS

Oftentimes, the best way to receive awareness of your strengths is from other people. In my own life, I've made it a point to recognize other peoples strengths to help them grow and build on top of them.

These are the strongsuits attributed to me by others.

LEADER &
DESIGN STRATEGY

0-1 & BLUE SKY
PROJECTS

CULTURE
SETTER

VISUAL
DESIGN

HIGHLY
COLLABORATIVE

TEACHABLE
MENTOR

SYSTEMS
THINKER

SIMPLIFIER OF
COMPLEXITY

EXTRAS

Frostin' Reaves

2024 Design & print

Puzzle Labs

2022 Logo design

Black is Beautiful

2020 poster art

North37 Barber Co.

2018 Logo design

Smash Alumni Summit

2018 Event branding

Sky

2017 Logo design

L DANTE GUARIN
DESIGN AND HAIKU ARE COOL
LET'S WORK TOGETHER

(925) 336-3336 | me@ldanteguarin.com

(925) 336-3336 | me@ldanteguarin.com